Mayúscula redesign the furniture brand Sucrea, which is rooted in the belief that every home should be a personal story and a collection of objects that reflect the love and passion of its inhabitants. With the aim of conveying this unique vision, Mayúscula has created a visual system that combines warm colors and nature-inspired tones.
The redesign of the Sucrea brand seeks to evoke a sense of warmth, comfort, and connection with nature in each of its products and in the home experience. The carefully selected colors, such as earthy tones, soft greens, and warm yellows, aim to recreate the tranquil and welcoming atmosphere of nature, inviting users to create spaces that allow them to connect with their surroundings and express their own identity.
This new visual system developed by Mayúscula reinforces Sucrea’s focus on creating furniture and accessories that are more than just objects but pieces that tell stories and evoke emotions. Every design element, from the logo to the color palette, has been carefully thought out to provide a consistent and harmonious visual experience that inspires users to create unique and meaningful homes.